What you think is important to a customer, and what is really important to them can be surprisingly different. The way that your business is perceived is as much to do with how you run your business as what your business does. The secret to success lies in making yourself look as attractive to a potential customer as possible. There are key techniques that we can implement to help you achieve this.
Does your business present itself in a consistent fashion? If it doesn’t, you could confuse potential customers and put them off working with you. Applying a consistent style to your policy and statement documents and ensuring that all of your staff members communicate the company message are just some of the ways that we can help you in re-shaping your profile to match the market’s expectation Let us identify your customers’ expectations, highlight any gaps and help you implement the solutions that will match your company’s profile to market expectation.
If it’s not your specific job, it can be difficult to keep up to date with legislation and codes of practice. You can lose business if your customer has a list of policies and associated procedures they expect their supply chain to operate but you neither recognise these nor know how to answer the associated questions. We can help you with policies customers expect, and their implementation via reviews, gap analysis, updating existing policies and implementing new ones.
The systematic collection of evidence makes a powerful and valuable contribution to your business profile. Whether it’s a portfolio of activity, testimonials or independent customer satisfaction surveys of your customers on your behalf, we can help you by capturing hard and valuable evidence of performance and giving you a collection of important data to impress new customers. We can also help you enter and win awards which evidence your good work.